Regional Peer-to-Peer lending platform for local and rural business, FOLK2FOLK, has announced the appointment of Giles Cross as Chief Executive Officer with immediate effect. Folk2Folk has a local presence in Cumbria, Cheshire, Dorset, East Anglia, Thames Valley, Worcestershire, Herefordshire and Devon, with local offices in Gloucestershire, Yorkshire, Somerset and Cornwall.
“Giles Cross joined Folk2Folk as Chief Marketing Officer in June 2017 and has been instrumental in defining brand, driving awareness and sales within his first two quarters. He brings over 25 years’ financial services experience to Folk2Folk and was most recently a member of the senior leadership teams at wealth managers SANLAM UK and THE ENGLISH MUTUAL GROUP.
As CEO, Giles will implement the company’s business strategy, positioning Folk2Folk as the “go-to” provider for rural and entrepreneurial local businesses looking to secure finance for growth, development and diversification, while ensuring Folk2Folk loans offer an attractive investment opportunity for consumers seeking attractive levels of interest on their capital.”